Getting AI To Work by Brennan McDonald
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Shipping use cases matters more than the hype cycle
It's a good model, but what matters more is what you are actually doing with AI
16 hrs ago
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Brennan McDonald
12
7
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Why Smart Leaders Are Still Hesitant About AI
Oct 21, 2025
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Brennan McDonald
29
4
10
Your AI Pilot Succeeded Under Conditions That No Longer Exist
Feb 24
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Brennan McDonald
24
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Stop doing cosmetic AI
May 13
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Brennan McDonald
22
9
The 10-Minute Diagnostic to Fix Your AI Rollout
Mar 10
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Brennan McDonald
21
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AI buy-in is the wrong problem
Your team doesn't need clever words, they need proof AI works in your business
May 18
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Brennan McDonald
20
2
Stop doing cosmetic AI
ChatGPT licences and workflow tweaks are not transformation. AI demands a harder look at the whole business.
May 13
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Brennan McDonald
22
9
The playbook for building an intelligent firm
AI agents are drastically lowering coordination costs. Here is how to rethink your operating model and move past blockers.
May 11
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Brennan McDonald
16
4
What Coinbase’s AI Layoffs Mean For Your Operating Model
Brian Armstrong’s memo is a useful case study in AI-native teams, flatter management and the future of work.
May 6
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Brennan McDonald
18
13
What’s your AI budget for 2026?
Enterprise AI spend is exploding. The harder question is whether it will actually pay off.
May 4
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Brennan McDonald
16
4
Your AI Initiative Is Stalling: A 90-Day Reset
Most leaders fix the loudest friction, not the one in the way. Diagnose yours, then sequence the fixes.
Apr 29
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Brennan McDonald
15
5
Your category-killer may not be founded yet
AI-first startups, the Uber budget story, and the people problem
Apr 27
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Brennan McDonald
16
5
The 90-Day Reset for a Stalled AI Programme
What to say in the room when the current approach is not working
Apr 22
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Brennan McDonald
17
7
The 5 hidden friction points blocking your team’s AI adoption
The AI adoption gap is increasingly a people problem, not a technology problem
Apr 20
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Brennan McDonald
14
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A Leadership Guide to Fixing AI Adoption at Scale
The failure is visible early. Few organisations recognise it.
Apr 15
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Brennan McDonald
15
3
AI Change Management: Why People, Not Models, Are the Problem
The AI race is fierce. The translation gap is worse. What this week's news means for leaders managing people through change.
Apr 12
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Brennan McDonald
11
4
Six Months Into Your AI Journey. Nothing Has Changed.
It hasn't been cancelled, but it hasn't succeeded either. 3 data points to check today.
Apr 9
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Brennan McDonald
13
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