Getting AI To Work by Brennan McDonald

Getting AI To Work by Brennan McDonald

You can’t empower your way to AI transformation

Giving teams AI tools and asking them to find use cases feels progressive. It doesn’t redesign how the organisation works.

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Brennan McDonald
Aug 03, 2026
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Hi there,

You need to rethink your entire operating model, and because no one is actually doing this properly yet in the AI era, there’s a window where first movers can build big advantages over their…

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